Animal Advocacy

The Gregory J. Reiter Memorial Fund, established on Earth Day 2016, is a Donor-Advised Fund that works with partner groups to end animal abuse in many forms, promoting vegan living and systemic change that also benefits people.

Grantees in the last year have been: Faunalytics, People for the Ethical Treatment of Animals (PETA), the Physicians Committee for Responsible Medicine, and Sentient Media.

Previous grantees have also included: Animal Legal Defense Fund, Animal Place, Beagle Freedom Project, Compassion Over Killing (now Animal Outlook), Factory Farming Awareness Coalition (now New Roots Institute), Good Food Institute, HOWS Project, Humane Long Island, Jungle Friends Primate Sanctuary, Lost Dog & Cat Foundation, Loudoun Wildlife Conservancy, Mercy for Animals, Poplar Spring Animal Sanctuary, Vegan Outreach, Virginia Beach SPCA, White Coat Waste Project, and Woodstock Farm Sanctuary.

For more, see our Annual Reviews or program details below.

(10/5/25)

ANIMAL RESCUE AWARDS

Partnering with PETA to present an annual animal rescue award to an exceptional organization or individual.

VEGAN FOR HEALTH

Sponsoring the Physicians Committee for Responsible Medicine Exam Room Live broadcasts on nutrition & health.

COMPASSION IN FARMING

Supporting organizations that work to transform farming practices for the benefit of animals, people, and the environment.

MODERNIZING RESEARCH

Supporting multiple initiatives to replace outdated animal experiments with modern human-relevant science.

PROTECTING HORSES

Partnering with PETA’s Equine Matters Campaign to end the cruel use of horses in racing and other industries.

SAVING COMPANION ANIMALS

Partnering with PETA’s Community Animal Project and Global Compassion Fund to protect and care for needy companion animals.